Marketing Automation Software

ReciproSoft vs Hubspot

Hubspot provides marketing automation software, and they have the investor-driven funding to generate a lot of awareness for their business. CRM is not included.

CRM + MARKETING AUTOMATION = EASY

We all know that success hinges on trust that your software will be stable, reliable, and will grow with you. You want to have the confidence that your marketing software can impact your top and bottom line. You want to have a deep understanding of your customers and leads, and you want to have it all accessible right now.

Hubspot is good software, if you have the time and money to manage an integration with your CRM. They have a few good integration points, but only address a small portion of your sales and marketing efforts. ReciproSoft's approach to automating your business is holistic - we help you manage sales, marketing, and operations, and because we include Intelligent CRM, you never have to worry about any APIs or paying multiple bills to multiple vendors. Hubspot also does not have any tools for managing events, projects, knowledge bases, support ticketing, opportunities, or predictive analytics. In short, while it does a few things well, it's an incomplete solution.

DON'T PAY MORE THAN YOU HAVE TO

ReciproSoft makes it quick and easy for you to automate your marketing efforts to convert leads, grow sales and save time. Saving you over 90% of Hubspot's astronomical price tag (and over 95% total cost of ownership), ReciproSoft helps you set up automation for your entire business. A ReciproSoft account includes all of the tools you need for one low monthly price. In addition to CRM and email marketing, your ReciproSoft account includes project management, CRM, event management, website analytics and more.

Feature	ReciproSoft	Hubspot Enterprise
Setup Fee	None	$2,000 plus annual contract required
Price (based on 5,000 contacts)	$149/month	$1,500/month
Free Trial	30 days	Not Available
Monthly Emails	Unlimited	Unlimited
Users	Unlimited	1 Maximum (does not support multiple users)
Customer Relationship Management (CRM)	Included	Not Available
Lead / Opportunity Management	Included	Included, requires extra CRM integration
Lead Scoring	Included	Included, requires extra CRM integration
Predictive Analytics	Included	Not Available
Realtime Alerts	Included	Limited (only webpage visits), requires CRM integration
Realtime Social Collaboration	Included	Not Available
Email Targeting	Included	Included, requires extra CRM integration
Email Tracking	Included	Included
Email Templates	Included	Included but with limited customization
Surveys	Included	Not Available
Media File Sharing & Storage	Included	Included, but limited tracking
Event Registration	Included	Not Available
Project Management	Included	Not Available
Accounting / Financials	Included	Not Available
Ticketing System	Included	Not Available
Public & Private Wiki Tools	Included	Not Available
Integrated Social Media Manager	Included	Included, but limited scope and integration
Website Tracking with Campaign Filtering	Included, and with CRM Integration	Included, but limited CRM integration
Website / Landing Page Builder	Included, also allows for personalized webpages, includes SEO tools	Included, but can't be personalized and migrating your website is $10/page
Lead Capture/Web Forms	Included, with auto-responders, logic, and CRM integration	Included, limited CRM integration
Blogging Tools	Included	Included, but not personalized to webpage visitors
Mobile Marketing	$1.50 phone number/month 1.5 cents/SMS Included inbound call manager with text-to-speech, caller recognition and CRM integration Included click-to-call with automatic CRM integration Included SMS to opt-in with automatic email address request if not already in CRM	Not Available

Don't put up with paying too much for software when you don't have to! That's not a typo up there - Hubspot really is that expensive, and don't forget you need to pay for your CRM on top of it.

And you don't have to just believe us - take a look at this independent comparison, powered by ombud.com.

We'll help you switch - FREE!

Sign up for a trial account and see for yourself how ReciproSoft can help your business!